Performance-driven affiliate marketing

Propelling Your Brand Forward

With high-value affiliates and influencer marketing for ambitious ecommerce brands.

Fluent across every major affiliate network

Surge picks the network that fits your category and growth stage — never the one with the loudest sales rep.

Impact

Impact

SaaS-grade tracking · mid-to-enterprise

Rakuten Advertising

Rakuten Advertising

Retail-heavy · loyalty-first

AWIN

AWIN

Global content-publisher reach

Commission Junction

Commission Junction

Long-tail publisher distribution

PartnerBoost

PartnerBoost

Lean, fast onboarding for newer brands

Levanta

Levanta

Amazon-native creator activation

Amazon Associates

Amazon Associates

External traffic + BSR velocity

Why performance brands choose Surge

A healthy affiliate program contributes at least 10% of site revenue through a balanced mix of top-funnel and bottom-funnel publishers. We build, recruit, and optimize until your numbers tell that story.

26 years

collective experience in affiliate management across agency, network, and in-house roles.

1,000+ brands

represented across agency + network engagements.

$15,000 saved

on average in publisher onboarding and placement costs in the first 12 months of management.

16% of all US internet orders

go through affiliate channels — the channel is too big to leave on autopilot.

What a healthy affiliate program looks like

Best-in-class affiliate programs drive 10–20% of total site revenue and act as a profitable, predictable acquisition channel — not a coupon-site tax. Surge designs programs that recruit high-intent publishers, brief them properly, and reward incremental sales, not last-click freeloaders.

Whether you are launching your first program or rescuing one that has plateaued, we plug in as an extension of your team — fluent in Impact, ShareASale, CJ, Rakuten, AWIN, and Amazon Associates.

How it works

Our four-step partnership model

  1. 01

    Audit

  2. 02

    Strategy

  3. 03

    Activate

  4. 04

    Optimize

Featured case study

A fast-growing women's apparel DTC brand grew its affiliate program from 4% of site sales to 10.9% of DTC revenue in 14 months, with a 574% sales lift and an $8X ROAS. The program now runs as a top-three acquisition channel, with 37% more publishers and 24% lower CPA — including agency fees.

Featured case study

Testimonials

What founders say about working with Surge

“I believe everyone deserves access to clean, whole-food products they can trust. Surge has helped extend our products to high value sites and partners who've become our top revenue contributors.”
Founder DTC clean-label health & wellness brand · generates $8X ROAS with Surge
“Surge rebuilt our partner mix from the ground up. Within two quarters affiliate moved from an afterthought to a top-three acquisition channel.”
Marketing leader Premium DTC accessories brand
“We launched a new affiliate program and were not familiar with the channel or partnerships at all. Surge guided us through commission rates, ads, network, and exceeded our revenue expectations.”
Founder DTC beverage brand · First affiliate program launch with Surge

Let's pressure-test your affiliate program.

The audit is complementary. The growth is yours to keep.